Photo courtesy of Hugh Rutherford

YouTube clip passes 100,000 views

The Foundation’s YouTube video, featuring music by the band Jet and showcasing the work of the late Professor Fred Hollows, has now been viewed more than 100,000 times.

May 2010

Jet's Shine On soundtrack features on Fred Hollows clip
Jet’s lead singer, Nic Cester, hopes the clip will remind people about Fred’s work and encourage them to support The Fred Hollows Foundation.
The video, which includes the song ‘Shine on’, features archival footage of Fred, as well as clips of The Foundation’s sight saving work in the developing world, and programs in Australia aiming to improve Indigenous health.

When the clip was first released Jet’s lead singer, Nic Cester, said he hoped the clip would remind people about Fred’s work and encourage them to support The Fred Hollows Foundation.

“Fred Hollows was such a big figure in Australia and he had a huge impact. But he passed away when there was still work to do. This clip is a bit of a reminder, hopefully it encourages people to make a donation to keep Fred’s work going,” said Cester.
The clip was used as the basis for The Fred Hollows Foundation’s international award winning television campaign, which is currently playing on Australian television with the support of the major TV networks.
 
The video can be viewed on The Foundations YouTube channel.